What shoes are popular this fall? Analysis of popular trends across the network
With the arrival of autumn, fashionistas have begun to pay attention to this season's shoe trends. By analyzing hot topics and hot content on the Internet in the past 10 days, we have sorted out the most popular shoe types and their characteristics in the fall of 2023.
1. TOP5 popular shoes in autumn 2023
| Ranking | Shoe type | popularity index | Represent the brand | price range |
|---|---|---|---|---|
| 1 | Thick-soled loafers | ★★★★★ | Prada, Gucci, Tod's | 3000-8000 yuan |
| 2 | retro sneakers | ★★★★☆ | New Balance, Adidas, Nike | 600-1500 yuan |
| 3 | square toe boots | ★★★★ | Bottega Veneta, Zara, Charles & Keith | 500-5000 yuan |
| 4 | mary jane shoes | ★★★☆ | Miu Miu, Sam Edelman | 800-4000 yuan |
| 5 | dad shoes | ★★★ | Balenciaga,FILA | 1000-7000 yuan |
2. Analysis of popular elements
1.Comfort comes first: This autumn’s popular shoes generally emphasize comfort, and the thick-soled design not only conforms to fashion trends but also reduces the burden of walking.
2.retro trend: The style of the 1990s continues to make a comeback, whether it is sports shoes or loafers, they all have obvious retro marks.
3.neutral style: Unisex shoes have become mainstream, and many brands have launched designs in unisex sizes.
4.Environmentally friendly material: Sustainable fashion affects shoe design, and the use of environmentally friendly materials such as recycled materials and plant leather has increased significantly.
3. Consumer purchasing preferences
| age group | Preferred shoes | buying factors | average budget |
|---|---|---|---|
| 18-25 years old | retro sneakers | Comfort, value for money | 800 yuan |
| 26-35 years old | Thick-soled loafers | brand, fashion | 2500 yuan |
| 36-45 years old | square toe boots | Practicality, quality | 1500 yuan |
| Over 45 years old | Comfortable casual shoes | Healthy, easy to put on and take off | 600 yuan |
4. Color matching trends
The main colors of this autumn’s shoes show a warm and retro tone:
1.brown color: From beige to dark chocolate, they account for half of autumn shoes.
2.Burgundy: Retro and high-end, especially suitable for loafers and short boots.
3.cream white: Refreshing and versatile, breaking the dominance of dark colors in autumn.
4.metallic color: Silver and gold accents add highlights to basic styles.
5. Matching suggestions
1.Workplace wear: Thick-soled loafers + straight trousers + oversize suit, smart and fashionable.
2.casual daily: Retro sneakers + loose jeans + sweatshirt, comfortable and age-reducing.
3.date look: Mary Jane shoes + mid-length skirt + short knitted style, sweet and retro.
4.street style: Dad shoes + overalls + silhouette jacket, full of coolness.
6. Purchasing channel trends
| channel | Proportion | Advantages | Representative platform |
|---|---|---|---|
| E-commerce platform | 45% | Transparent prices and diverse choices | Tmall, JD.com |
| Brand official website | 30% | Guaranteed authenticity and first launch of new products | Official websites of each brand |
| Offline stores | 15% | Try on experience, get it instantly | Shopping mall counter |
| Second-hand platform | 10% | Cost-effective and environmentally friendly | Xianyu, red bulin |
Conclusion:
The 2023 fall shoe trends present a perfect combination of retro and modern, comfort and fashion. Whether you're investing in a high-quality pair of platform loafers or opting for versatile retro sneakers, you'll be on the cutting edge of style this fall. It is recommended that consumers choose the autumn shoes that best suit them based on their own needs and budget, and at the same time pay attention to sustainable fashion and contribute to environmental protection.
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